DuckDuckGo study finds that Google personalizes search results even when logged out or using the private browsing incognito mode (Nick Statt/The Verge)

Nick Statt / The Verge:
DuckDuckGo study finds that Google personalizes search results even when logged out or using the private browsing incognito mode  —  A study, albeit from competitor DuckDuckGo, finds that Google search results can vary significantly  —  The amount of personalization inherent in any one of Google's …



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